LoudCityHQ_tn.jpg

Loud City HQ

Loud City HQ

CHALLENGE
How do we get fans excited early and get them to spread some community-built hype for Playoffs?

SOLUTION
We created a space designed for over-the-top excitement with easily sharable moments and invited fans to tell their own story.

EXECUTION
Introducing Loud City HQ. A spot designed for the community to come together and unite in their love for OKC and Thunder basketball. We filled the space with massive murals that conveyed the true spirit of our fanbase…The Loud & Loyal.

*the art pictured was concepted and designed by me.

 

Agency: Oklahoma City Thunder

Team: In-house Brand Expression group